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Meet Travis Bell of Black Acres Roastery

Today we’d like to introduce you to Travis Bell. 

Hi Travis, so excited to have you with us today. What can you tell us about your story?
The original idea to start Black Acres was to start a home cold brew delivery service. I didn’t want to sell another brand’s coffee, I wanted it to be my own. I knew I would have to learn to roast and I wanted to really learn more about roasting to sell my own beans. I decided to take an introduction to roasting course at Mill City Roasters. I instantly fell in love with the process of roasting. I knew this was how I wanted my journey into coffee to be. I was fortunate to get a space in Seya Wellness facility that allowed me to sell coffee beans and cold brew to members. From there I started setting up at local CrossFit events and pop-ups which evolved to e-commerce and wholesale partnerships. Now, we are about to open our first cafe in Baltimore City at OpenWorks Maker-space. 

I’m sure you wouldn’t say it’s been obstacle-free, but so far would you say the journey has been a fairly smooth road?
There have been many challenges to starting a coffee company and a business in general. Permitting and licensing to operate a business has its obstacles along with finding the right information and the time it takes to complete it. Funding has been and continues to be an obstacle for us, but the biggest obstacle has been finding a space to operate in. I’ve had to learn a tremendous amount about our needs with a roaster and needs of a space that function appropriately. Giving yourself a checklist to get basic operating needs is a must and finding a trusted business to work with can make all the difference. Learning to roast coffee has been a challenge, but one that has been fun and fulfilling. It is a meticulous process that comes with a lot of trial and error, but it is rewarding to see our customers’ satisfaction with the final product. 

As you know, we’re big fans of Black Acres Roastery. For our readers who might not be as familiar what can you tell them about the brand?
Black Acres Roastery is an artisan coffee roaster, who with every roast, strives to bring out the best qualities in unique coffees from around the world. We ethically source beans and curate roasting profiles that provide each cup of coffee a story. Our relationships from producers to customers make us who we are. We believe that making time to engage with one another in meaningful ways is crucial for building relationships and growing communities. We aim to provide an opportunity for all to have access to great-tasting coffee. 

We specialize in craft coffee and cold brew. What sets us apart is our selection of meticulously sourced coffees, unique roast, and cold brew profiles that make every sip enjoyable. We want to share the world of coffee with you no matter who you are or how much knowledge of coffee you have. We take an approach of ever-evolving growth in coffee and we want to share that passion with our customers. We continue to expand to more unique offerings and we want our customers to join us on that journey. As much as we care about our coffees we care about our service to you, stop by and see us to find out for yourself. 

So maybe we end on discussing what matters most to you and why?
Telling a story about who we work with and the community that we’re involved in. Being a black business in an industry that’s built on cultures from around the world, we want to share all we can about the unique individuals we get to work with. We have the chance to do this by giving everyone the opportunity to experience great coffee. 

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Image Credits
Nihkil Yesupriya

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