Today we’d like to introduce you to Floriona Fleischer.
Hi Floriona, can you start by introducing yourself? We’d love to learn more about how you got to where you are today?
I started making paper flowers a little over two years ago while I was a stay-at-home Mom. I wanted to decorate my daughter’s nursery with something unique, made just for her, so I taught myself how to make paper flowers. At the time, I was documenting my life on Instagram, so when I shared photos of my paper creations, friends and family started reaching out. So, I just kept making paper flowers, as they give me so much joy, and they have proved to be a great creative outlet for me.
Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
My biggest struggle has been how to balance work and family life. Being the primary caretaker of my baby was a full-time job in itself, so the only way I could work on my business was evenings and weekends, when my husband was home, which limited the time we spent together. Over time, I learned to create better boundaries and a healthy balance in my life.
Can you tell our readers more about what you do and what you think sets you apart from others?
I make vibrant and whimsical paper flowers for a party, business, and home decor. I also create free educational content and tutorials on my socials and recently started offering digital templates and DIY kits for fellow crafters and DIYers.
In the past two years, I have grown my audience on Instagram to 62.7 K followers, and my work has been featured by Michaels, JoAnn Fabrics, Cricut, Silhouette, Makers of Maryland, etc. I have also collaborated with TikTok, creating educational content for the Creator Learning Fund.
Can you tell us more about what you were like growing up?
I have been drawing, painting, singing and writing as far back as I can remember. Both my parents are artists, so I was very fortunate to be surrounded by art growing up. I was a shy, introverted kid, kind of a misfit, but some of my most favorite memories from childhood involve creative expression.
- Email: firstname.lastname@example.org
- Website: floralflairstudio.etsy.com
- Instagram: https://www.instagram.com/floralflairstudio/
- Facebook: https://www.facebook.com/floralflairstudio
- Youtube: https://www.youtube.com/channel/UCz8cXc88eTlYYLxHHEr86Ew
- Other: https://www.tiktok.com/@floralflairstudio?lang=en
Photo credits: Floral Flair Studio