Today we’d like to introduce you to Katie Withers.
Hi Katie, we’d love for you to start by introducing yourself.
Hello! I’m Katie Withers, Head Makeup Artist and Founder of Contoured by Katie. For over 10 years, I’ve been expanding my knowledge and experience in special events makeup to help women feel confident and beautiful on their special day. From my first-ever client back in 2012 (my sister, whose high school homecoming look turned all the heads), to working in-house at A Perfect Face Day Spa in Ocean City (my mom’s business), it became clear from an early age that my knack for creating stunning makeup looks was far more than hobby material. So naturally, I did what I do and dove headfirst into acquiring the knowledge, skills, and experience to become the very best makeup artist and business owner I could be!
I received extensive 1:1 training with BareMinerals pro makeup artists to refine my skills and earned my Bachelor’s in Business Administration and a Master’s in Marketing and Business Analytics to supplement my years of experience working in business and beauty. Without a doubt, all roads led to me founding Contoured by Katie in 2021, and becoming the luxury makeup artist serving Maryland, Virginia, Delaware, and beyond.
I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey has been a fairly smooth road?
The road has been long with a few bumps and turns along the way. As a full-time consultant (my Monday-Friday 9-5PM) and owning my own business, there are a lot of sacrifices to be made. Owning your own business means sacrificing weekends, holidays, and time. Owning a business technically means you never stop working and your mind never stops. You will always get people who do not see your value – whether that be my price, my experience, or my expertise. It was hard when I was first starting out and had clients turn me down because they thought my price was too high. What I learned over time is that I cannot sell myself short and have to believe in myself and my worth in order to keep pushing.
We’ve been impressed with Contoured by Katie, but for folks who might not be as familiar, what can you share with them about what you do and what sets you apart from others?
Contoured by Katie, is a team of experienced, professional makeup artists that provide bridal and special event makeup services. At Contoured by Katie, we infuse creativity, innovation, and passion into our work to help women radiate confidence, inside and out. We believe that all women deserve to feel beautiful, so everything we do is in support of that! Our approach to special event makeup artistry enhances your natural beauty while exceeding your expectations for superior quality services. All while meeting the highest standards of hygiene and sanitation to ensure our clients’ safety and satisfaction. Our commitment to quality and excellence allows us to provide a luxury, unforgettable, one-of-a-kind experience, every single time. We prioritize personalization, professionalism, and care, for a seamless, stress-free experience.
We pride ourselves on our impeccable attention to detail and thoughtful, customized approach to bridal and special event makeup. Our makeup artists (magicians) study your features and skin type to highlight and accentuate your natural beauty and create a balanced, bold finished look. We provide all materials and equipment for your convenience (that most other traveling makeup artists rely on you or your venue to supply) — tables, chairs, lights… and of course, products! We’ll even provide personalized product recommendations based on your unique skincare and makeup needs, so you can confidently put your best face forward on your big day and beyond. Lots of our brides tell us that one of their favorite parts of the entire wedding day is the unforgettable, stress-free experience of getting ready with their best girls and the Contoured By Katie team.
When we aren’t makeup artists, we are your wedding content creators. After we get the bridal squad, all glammed up, we stay with the bride until the evening – capturing candid, raw, special moments on their phone while updating their social media profiles in real time. With extreme attention to detail and an eye for the camera, the CBK team will ensure all raw photos & content are of the highest quality. We know how to work your best angles, provide the best lighting, and know all the trending audio & transitions. We work side-by-side with their photographer/videographer to ensure all angles are captured and the bride gets the full package. We will create, edit, and post photos & videos all in the same day. By the time the day is over and their phone is back in their hand, they will have curated, exceptional content that captured all parts of their special day to cherish forever.
Can you talk to us a bit about happiness and what makes you happy?
Being the reason someone feels beautiful makes me happy. Being the reason I boosted someone’s confidence makes me happy. Being able to boost someone’s self-esteem and self-worth makes me happy. The reason I started my business is because I kept getting so many requests from women telling me how beautiful I made them feel and how they wish they had me doing their makeup every day. Seeing their expression in the mirror after they see their makeup is why I love what I do. I love being able to enhance a woman’s natural beauty to make her feel confident, empowered, and ready to take on the day.
Pricing:
- Bridal Makeup starts at $200 (this includes full-traditional makeup application and optional false lashes)
- Bridesmaid/Attendant Makeup starts at $100 (this includes full-traditional makeup application and optional false lashes)
- Wedding Content Creator Packages start at $85/hour
Contact Info:
- Website: www.contouredbykatie.com
- Instagram: https://www.instagram.com/contouredbykatie/
- Facebook: https://www.facebook.com/contouredbykatiewithers
- Other: TikTok: @contouredbykatie
Image Credits
Sarandipity Photography
Sterrett Photography
