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Hidden Gems: Meet Dana Hall of Lushnics Luxury Picnics & Events Co

Today we’d like to introduce you to Dana Hall.

Dana, we appreciate you taking the time to share your story with us today. Where does your story begin?
Founded in 2021, Lushnics began as a part-time luxury pop-up picnic and event styling brand, curating elegant, unforgettable experiences with a signature touch of beauty and detail. What started as a passion for hosting and design has grown into something deeper.

By 2025, Lushnics has blossomed into a faith-based experience brand, where gatherings are more than just beautiful—they are intentional spaces for prayer, reflection, and divine connection. Rooted in excellence and elevated by faith, we now offer luxury with purpose, creating moments that nourish both the soul and the senses.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
Launching Lushnics in 2021 was sort of a passion project, letting my creative juices flow part-time as I worked full-time in the corporate world for 20 years at the time. However; in 2024, things dramatically changed in my life for the worse. My mother was became ill after being diagnosed with terminal cancer. One month after the loss of my mother, I was told I was being laid off from my 25-year corporate career. I battled severe depression, mental health issues, and more. During the most depressing time of my life, I decided to deepened my relationship with God & my spiritual journey. The journey has made me so much better and I am so grateful that God has given me a new look on life, and I recently rebranded our company to focus on faith-centered gatherings.

Thanks for sharing that. So, maybe next you can tell us a bit more about your business?
Lushnics is a faith-based luxury experience brand that designs and hosts elevated picnics, floral bars, and intentional gatherings rooted in beauty, prayer, and purpose. What began in 2021 as a luxury picnic service has blossomed into a movement—one that brings people together through grace-filled experiences and God-centered connection.

We specialize in luxury outdoor and indoor picnics, prayerful parties, faith-based celebrations, styled floral activations, and thoughtfully curated moments that speak to both the heart and the eye. Every event is tailored to honor beauty, build community, and invite God’s presence.

What sets us apart is our mission to create more than just beautiful tablescapes—we create sacred atmospheres. We blend luxury aesthetics with spiritual depth, offering a unique experience for guests to feel seen, celebrated, and spiritually refreshed.

We are most proud of staying true to our faith while extending excellence & hospitality to all. Our brand is rooted in love and open to everyone, regardless of background or belief. Whether you’re seeking a serene space to pray, a luxe setup to celebrate, or a moment of peace in the midst of life—we’re here to serve.

At Lushnics, every detail is intentional. Every experience is filled with purpose. And everyone is welcome.

What has been the most important lesson you’ve learned along your journey?
The most important lesson I’ve learned on this journey is that purpose is greater than profit.
When I started Lushnics, I was focused on creating beautiful luxury experiences—but as time went on, God revealed that this business was meant to be more than beauty. It was meant to minister through beauty.

I’ve learned to trust God’s timing, release control, and let faith lead the way. Not every client will understand the vision, and not every door will open—but what’s meant for me will never miss me. I’ve discovered the power of aligning with purpose, the beauty of serving from the heart, and the freedom that comes from doing business God’s way.

Pricing:

  • Starting rate $300 for 2

Contact Info:

 

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