Today we’d like to introduce you to Tatiana Orr and Lonnie Nelson.
Hi Tatiana and Lonnie, thanks for joining us today. We’d love for you to start by introducing yourself.
Tatiana born and raised in Brooklyn, NYC and Lonnie a Baltimore Maryland native started dating in 2018. They met at cosmetology school in downtown Baltimore City Named “Baltimore studio of hair design”. Tatiana on her last year of school became friends with the school receptionist son, a Culinary Arts University student who later became the loves of each other’s lives.
Both hopped from job to job, Amazon, Ihop, Alexander Brown, you name it, times were tough and still are, but they came up with a business plan. It took one notepad, $1200 dollars and two minds set on one goal to live long, free and Comfortable. Tatiana a licensed cosmetologist went on to take multiple courses for eyelash extensions, henna brow artistry even graduating barbering school but something was missing she wanted something her and Lonnie could build from the ground up.
She always noticed Lonnie on Instagram and google looking and researching any and everything about teeth, so Tatiana being attentive, signed both herself and Lonnie up for something she could afford and really at a moments notice and it was a Teeth Whitening course, beginning the start of “The Honey And Coco Brilliance Studio LLC”.
In August 2020 during the covid pandemic it was hectic, but we carried on and took an in-person whitening class. As we were learning the trade we felt we weren’t taught what was advertised on the E-flyer from our mentor so after our class, we threw away our manuals that were given to us and began our own research and retaught ourselves everything also refusing to pay for another course we started teaching ourselves how to apply tooth jewelry as well.
In September 2020, we found ourselves settled in at The Mill Centre in the art district/innovation village district. Studio 341 is our second home, we are there from 9:30am to 10:00pm Monday-Saturday. During our first three months, we went on google, Facebook, Instagram advertising-free teeth whitening and tooth jewelry and barely had anyone come in ,then this client off of Facebook marketplace dm’s us and wants to come in. Lonnie was nervous. I was nervous and I am very camera shy so I told Lonnie “ok you do the service I’ll record it, if you need me to step in I’m here” and that sealed the deal of our dynamic duo and why people are so inspired.
People have never seen the cosmetic teeth whitening or teeth jewelry service done up close and personal like that before or even know what it is. It’s very intriguing and will stop you mid scroll on your social media feed, never mind the fact couples who are in business together don’t get the shine and recognition they deserve. We work hard and educate clients as well as other businesses on dental laws per Maryland state, better equipment materials, etc
Right now in our small business journey we just hit 128k followers on TikTok ,24k On Instagram and have a Clubroom on the Clubhouse App Called “All Things Teeth” for other business owners in the industry who need a little more help. It’s so crazy to us because we would be on Tiktok and say “yea we’ll never go viral it’s not in our plans”, then look we posted one video and Tiktok creators and watchers went crazy ,we started getting booked up.
This past June 6, we celebrated our one year business anniversary which is also my Birthday, Lonnie gifted me the LLC state secretary approved paperwork on my birthday it was crazy and this is our baby! It pushed, molded, stressed, relieved, and surprises us each and everyday and honestly we wouldn’t have it any other way. In five years, we want to travel the world, educating, learning, experiencing and more. We want to be the mom and pop of teeth whitening and tooth jewelry.
Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
We have and still have hard days ,a month with no clients sometimes, delayed shipments and major disagreements, but we always pull through and strategize. We struggle with naysayers and what they think we should be doing in society . Go to school, do this, do that. It’s never wow you guys are paving the way for yourselves and others.
Living in Baltimore, Maryland it’s kinda scary being a business owner, people are dying left and right over petty things. It seems once you reach a certain point in your business journey, the jealousy becomes unruly and you fear for your business and family so the goal is to move and expand.
From day one, we are each other’s support system. Lonnies mom Ms.Missy she’s an angel wrapped in human skin. Besides myself and Lonnie, Ms missy is really the heart of this whole business. Without her initial ongoing support there would be no Honey and Coco Brilliance Studio for sure!!!
Appreciate you sharing that. What should we know about The Honey And Coco Brilliance Studio?
The Honey And Coco Brilliance Studio llc is a wellness and personal care business. We specialize in Teeth Whitening and Tooth Jewelry. We don’t only show future client cropped before and after photos, we show the whole process from the shade guide down to the finale smile reveal. Nobody was doing that besides us at the moment but now people are marketing better and its so satisfying as well as inspirational. Both services are painless, no drilling, vegan and cruelty free.
We are most proud of how far we’ve come as a business and individuals. It takes more than saying “Yea I’m going to start this business” it takes determination, drive, passion, and support. Everyone thinks they can do it on their own (which you can), but without support, the dream will become lifeless.
Is there something surprising that you feel even people who know you might not know about?
We are playful individuals. On our off days we’re running around the house like little kids on a sunny Sunday afternoon, jumping around, etc. we have been together for three years now and we have our own made up language and only we understand what we are saying, in public people look at us weirdly and we find it so funny.
everyone thinks we are so serious when it’s on the contrary. Tell us a corny joke and we will definitely laugh at it like it’s the best joke we ever heard.
- We offer 30min treatment sessions – $55
- We offer 45min treatment sessions – $80
- We offer 60min treatment sessions – $125
- We offer 90min treatment sessions – $230