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Daily Inspiration: Meet Yishka Chin

Today we’d like to introduce you to Yishka Chin.

Hi Yishka, we’d love for you to start by introducing yourself.
My story started in a small district in Jamaica called Summers Hill. I came from humble beginnings, with no electricity, and no running water.

We would have to fetch water from the spring every morning before school, then go to the river to shower or take a quick wash off in the outside shower. Regardless of the little I had, my education was always a priority. We would walk miles to school every day. Being there, I thought that was my end-all, be-all because I didn’t know anything outside of that.

My grandmother, who was my guardian at the time, while my mom went to the city to work, migrated to the United States when I was around nine. I moved to the city with my mom, she was big on education, and she did everything with the resources she had to ensure that I was able to receive everything she did not.

I migrated to the United States in 2008, Immediately I got enrolled in college in New York. Medgar Evers College. As a first-generation college student, this was a challenge that I knew I had to overcome because too much was riding on it and my goal was to break a generational curse. I took pride in being the first to do many things. I went to school, played soccer, and made the honor roll while exploring my love for fashion and beauty. This came from my mom because she loves to dress up and present her best self.

While in Missouri completing my master’s, I decided to start a small eyelash business on the side. I have always loved the beauty industry but believe it or not, I am somewhat an ambivert and at times I can be socially awkward. This is the reason I shied away from becoming a freelance makeup artist. I was always the one all my friends would come to for makeup advice or buy products, especially the eyelashes for them.

I decided why not start my own business instead of giving someone else that money. That’s how to Lash Me by Chin came about. I did my research, still doing, my research, still learning and growing as I go along. Recently, I decided to add more products, to fulfill my goal which is to be full of beautiful artistry in hopes of opening my own beauty bar back home in Jamaica.

We all face challenges, but looking back would you describe it as a relatively smooth road?
Not at all. Ever since I was a child living in Jamaica, lack of resources has always been my biggest struggle. I come from a family of strong women, starting with my grandmother, who passed her strength down to my mom. We have a saying in Jamaica “Tek yuh hand tun fashion” basically saying that you have to make a way by any means necessary.

Starting my business was no different. I was doing my Master’s through an assistantship program where the university was paying for my housing and school, and in return, I worked for the Athletics department. I was receiving a monthly stipend of $500 to maintain myself. This was a struggle because I had to sacrifice my jobs and everything I had in New York, in order to again, be the first person in my immediate family to receive a master’s degree and be a trailblazer for the younger generation.

I use the little I had and invested in starting my business. This was hard, especially when I made a mistake that would hurt my pockets, I took the L with a smile and went right back to the drawing board.

As you know, we’re big fans of you and your work. For our readers who might not be as familiar what can you tell them about what you do?
I am known for a lot of things (lol) just looking at me, one would not automatically assume that I have a Masters of Applied Science for Sports and Fitness Management and I have been working in Intercollegiate Athletics.

I came to am currently working at Notre Dame of Maryland University as the Coordinator for Tutoring Services and the Trailblazer Scholars Program Director. I am also the owner of Lash Me Artistry by Chin and Chinita’s Branding Lab. A one-stop shop for mink lashes, beauty products, content creation, and brand consultations.

I am known for having and selling some of the best mink lashes, and recently I added beauty products like eyebrow pencils, eyeshadow, and other eye makeup. I take my customers on a Bhaddie experience making them look, feel and be their own kind of fabulash. I am very hands-on and engaging with my customers, especially the new ones, scared to wear lashes, I take pride in popping a lash cherry.

I also started doing content creation recently, I make, logos, business cards, thank you cards, and other branding content. I create or revamp social media platforms and also create third-party websites. I help other individuals start their own small businesses based on the experience I had so they can be their own boss and become their own brand. I am currently working on a simple, easy-to-use manual/book to help aspiring entrepreneurs with starting up a small business.

I have been evolving as a person and coming out of my shell more, being authentic, intentional, and confident in myself and my work. I overcame so many obstacles to get where I am and for that I am proud.

What sets me apart? Hmmm!! I would say my ability to get things done, I am the “get it done by any means necessary” I am creative, most would say talented, and my ability to be the “jack of all trades” I don’t limit myself or my abilities.

Who else deserves credit in your story?
My grandmother deserves a lot of credit for everything. She taught me to be strong, resilient, and a go=getter. She has always been a hustler, walking miles going through the community to sell ice, cream while I’m running behind her. Then my mother, as a single mother, showed me how to be independent, how to challenge myself and to never look at my struggles (lol)

I have a mentor who has been my boss at Medgar Evers and Notre Dame. She showed me that the world has a lot to offer, and as a black woman, I need to be more confident and take my seat at the table. She elevated my career and nurtured me along the way, even sometimes the tough love was not easy to digest, she helped me to get a thick skin.

My little sister is one of my biggest cheerleader and she is following in my footsteps. She is currently in college and doing professional makeup on the side.

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1 Comment

  1. Krish

    May 9, 2022 at 4:10 pm

    Proud of you girl !!

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