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Meet Jessica Buswell of Jessica Fay Photography

Today we’d like to introduce you to Jessica Buswell.

Hi Jessica, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstory with our readers?
As a stay-at-home mother of two children, I fell in love with photography as I captured the joy and curiosity on my children’s faces. Motherhood is busy. I found in order to be my best self, I needed something more than diaper changes and snacks, a way to express myself creatively; photography was it.

The need for a creative outlet was just one reason why I turned to photography. Like many other families, our family was impacted by the global pandemic socially and economically. With young children, our daily social activities had reached a screeching halt. The early months of the pandemic were grueling, and I turned to photography as a way to bring in some extra money and keep busy at a safe distance.

I was born and raised in Western Howard County, Maryland and loved capturing my subjects outside. I love digging deep into emotions and bringing them out through darker moods and tones. I’m super creative to the point where I just launched Unicorn Sessions! Children pick out their outfits, meet & ride the unicorn and then go home with a sweet unicorn treat from a local bakery.

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
I don’t think starting a business or running a business is ever a smooth ride. If my business is a smooth ride, I would be worried! The largest obstacle with running my business can be summed up in one word, motherhood. I strongly believe in raising my own children and being a big part of my children’s lives. At the end of the day, there will never be a 50/50 balance with running a business and being a mother. Some days it’s 10/90 and others 40/60. One of my clients once described entrepreneurship and motherhood as “learning how to dance with 10,000 things”. This really resonated with me because it’s true. But hey, at least I’m dancing, I love to dance and sitting still and watching TV while my kid’s nap was NEVER fun for me.

We’ve been impressed with Jessica Fay Photography, but for folks who might not be as familiar, what can you share with them about what you do and what sets you apart from others?
My business was founded because I longed for a creative outlet. Sure, the extra money was a bonus, but for me photography was a way to express myself. I went to college at the University of Maryland and worked in the software engineering space for ten years before having children. It paid the bills and then some, but I didn’t have a strong connection to what I was doing. After struggling with fertility, then having two children back-to-back (my kids are 13 months a part) I finally felt like I had a purpose. Photography was sort of the cherry on top, and with the help of my husband, we were able to raise our family and accommodate a new business venture!

Because my business was started for creative purposes, I really pour my heart and soul into every project and photograph. My most recent endeavor is Unicorn photography and I’ve invested in 75 gowns for girls, size 12 months to 14 years to really bring the experience to life. I really wanted to give girls an overall magical experience when they came to see the Unicorn. Clients also leave the session with a handmade unicorn cupcake from a local bakery. I’m trying to establish more than just a business transaction here; I want to connect to the people in my community. We all live and work together, we should know each other and support each other, too!

Where we are in life is often partly because of others. Who/what else deserves credit for how your story turned out?
By far, the first person who deserves the most credit is my husband. He, too believes that it’s important to raise our children together, and he’s invested so many hours watching our kids when I’m at sessions or while editing galleries. He’s even built props for pop-up mini sessions, he’s truly my biggest supporter. There are of course other photographers who have helped me in my career early on with questions regarding ISO, white balance, financial and legal jargon, etc. We’re all in this together, sure they may be a competitor, but we really do work together. There will always be plenty of work to go around, but community relationships are few and far in-between.

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