To Top

Conversations with William Carter

Today we’d like to introduce you to William Carter. Them and their team share their story with us below: officially launched on June 1, 2015, solely under the direction of William Carter. The website focuses on music, entertainment, and culture in the Black community. We also showcase emerging talented individuals (singers, dancers, painters, etc.) through multi-media interviews.

In 2016, IC Magazine was launched, which will re-emerge in 2023. We have grown to reach roughly 100,000 plus people a year through the website alone, and have reached between 750,000 – one million people, yearly, through social media engagement alone.

In my junior year of undergrad, I wasn’t getting the opportunities I thought I should have, nor was I getting the educational experience I thought I should have, so I said that I need to have something to my name before graduating.

I started by interviewing local talented people at my college, and it expanded from there.

I’ve been working and gaining new experiences throughout my growing career. My first experience where I felt I was truly going in the right direction was my first red carpet interview in 2018 for the season 2 premiere of Claws in D.C. I was able to interview Gizelle Bryant from RHOP.

Throughout the years, I’ve interviewed people such as Mo’Nique, Jane Elliott, Shawn Stockman, Kevin Ross, and many more across various fields.

I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey has been a fairly smooth road?
Because I’ve built everything myself, it’s been various struggles from personal to business.

Creating and maintaining a site, doing the interviews, editing the videos, taking pictures, posting content, sending emails, and more; all while still working various jobs to support the dream is a lot.

I’m a big advocate for mental health, and I struggle with my own mental health and have since I was 11. Sometimes to preserve myself and my mental, I have to take some breaks (which is good for me but not necessarily the best for business).

Thanks – so what else should our readers know about your work and what you’re currently focused on?
My name is William Carter, I’m a multimedia journalist, content creator, and owner of, where the focus is on music, entertainment, and culture.

One of my most proud moments is my interview with Oscar-award-winning actress and comedian Mo’Nique. I didn’t expect her team to reply to my email but I still sent it. A day to so later, Sidney (her husband) got back to me and it was all love, organized, and worked out well.

We had that Baltimore and Morgan State University connection. (

In 2021, I was a part of the NAACP Awards Press Room and got to speak with Tabitha Brown and Method Man. Another moment told me I was on the right track.

– Tabitha Brown:
– Method Man:

In 2020, I interviewed Dyana Williams, the co-creator of Black Music Month. That was important because I launched my site in June because of Black Music Month. (

Are there any apps, books, podcasts, blogs, or other resources you think our readers should check out?
Essence Magazine is still a go-to for me. I have a collection of magazines from over the years, Essence, Vibe, Ebony, Right On!, and more.

Books: The Disordered Cosmos, The Mother of Black Hollywood, No Ashes in the Wild, Decoded by Jay-Z

I want to write my own book one day.

I constantly revisit Solange’s “A Seat at the Table” for inspiration and Rihanna’s “Anti” is always a mood changer.

Contact Info:

Image Credits
Tammie Spivey-Peterson (

Suggest a Story: VoyageBaltimore is built on recommendations from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.

Leave a Reply

Your email address will not be published.

More in Local Stories