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Conversations with Tia James

Today we’d like to introduce you to Tia James.

Hi Tia, please kick things off for us with an introduction to yourself and your story.
I always had an urge to create and a love for entrepreneurship. But I initially sat on the idea of starting a candle business for at least 4 years before I sold my 1st candle. So when I finally took the plunge, it just felt right. I would say my story started in 2019. I ordered $200.00 worth of candle supplies and started making candles and melts for the family. I officially started my business in June 2020 and haven’t looked back since.

Can you talk to us about the challenges and lessons you’ve learned along the way? Would you say it’s been easy or smooth in retrospect?
My biggest obstacle has been dealing with ‘imposter syndrome’ and getting out of my comfort zone. I’m introverted and quiet, so the idea of posting on social media, doing craft markets, and talking to people terrifies me! But I’m doing it, baby steps, but still doing it!

Thanks for sharing that. So, maybe next you can tell us a bit more about your work?
I am a candle maker and the owner of Pretty Wicks Candle Co. I use 100% soy wax, non-toxic fragrance oil blends, and zinc-free cotton wicks to ensure a nice clean burn to the end. I hand-poured everything in small batches from my home in Baltimore, MD. I’m most proud of not only creating non-toxic candles that are better for the environment but creating candles that smell amazing and fill your space.

What was you like growing up?
I grew up as an only child, so being creative and using my imagination has always been my thing. I would make clothes for my Barbie dolls using old t-shirts. I loved watching 30-minute meals with Rachel Ray and recreating the recipes. I would write stories, and I LOVED to read as a kid. I was a complete bookworm, it was my escape.

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