Today we’d like to introduce you to LaKisha Overton.
Hi LaKisha, thanks for joining us today. We’d love for you to start by introducing yourself.
My love for African jewelry and trying something different started me on this journey. Starting a small business/acquiring and selling handmade jewelry and accessories is one of the coolest and bravest things I’ve ever done, outside of being a mother. And moving to Maryland when I was 19.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Yes, it’s been a fantastic journey so far.
Alright, so let’s switch gears a bit and talk business. What should we know about your work?
I started LaCentric LLC aka LaCentric Jewelry & Accessories in August of 2019. I didn’t really start selling jewelry until the pandemic. That’s when my business started really picking up via social media and when social distancing allowed pop-up shops and events.
I specialize in selling handmade, mostly Afrocentric jewelry and accessories. Most of my pieces are African earrings, bracelets and necklaces. As well as Indian bracelets and earrings. I’m trying to market myself as a jewelry vendor. Focus on selling more in person rather than online. I’m in the process of setting up an Etsy shop still for passive sales. Most of my business comes from pop-up shops and events. As well as on Instagram, Facebook and live jewelry sales. Our jewelry is unique, sometimes one of a kind pieces, handmade and mostly priced under $25. This makes our brand stand out. We also provide local delivery for purchases over $25.
What sort of changes are you expecting over the next 5-10 years?
I’m not sure. I’d live a small store that also sells clothes, books and other African accessories.
- Email: email@example.com
- Instagram: @lacentricjewelry
- Facebook: @LaCentric LLC