Today we’d like to introduce you to Ieisha Brown.
Hi Ieisha, so excited to have you with us today. What can you tell us about your story?
In June of 2020 during the pandemic, I noticed my skin was super dry. I personally do not like to buy skincare products from major companies and drug stores. Most of the products don’t work or are not safe for your skin. Knowing that we could only leave our homes for essential jobs or essential items, I decided to make one at home with my natural products I already owned. But then I began to think about all the men and women that were going through a similar situation. Not everyone has access to natural products at home. Not everyone can find these things in stores. And not everyone likes to purchase skincare products from major companies. Those products are not natural, they are expensive, don’t work as well, tested on animals, and are all-around bad for the skin. I wanted to bring something to the public that targets everyone’s needs. My products are 100% natural and handmade. All sugars, butter, oils, and herbs are natural. I make body scrubs, facial scrubs, yoni scrubs, and lip scrubs. I’ve also recently added whipped body butter, body oils and lip oils and so much more. I have aromatherapy and fragrance options for both men and women. Each product can be used on all skin types and I have ones that help improve certain skin conditions. I have also found a way to make natural “fun”. Natural products don’t have to be dull or smell funny. I offer fun summer fragrances such as pineapple, mango, coconut, and ocean water with cool colors to match! All fragrances are long-lasting and smell AMAZING!! I currently attend and host many Popup shops in the area to connect with others all over the DMV and I’m currently working on joining the team of vendors at the Patapsco Flea Market. I am home-based here in Baltimore but I ship worldwide, and for anyone in the area, I offer personal deliveries! We have just recently hit our milestone of 500 followers on Instagram and are constantly growing each day! I only hope that we can continue to reach those in Baltimore and all over the world to teach them about the importance of taking care of your body. Not just the inside, but the outside too. And also teaching the benefits of natural skin and hair care products. I also offer wholesale for small and large businesses! Anyone looking to connect with us can reach us on our website, or social media!
We all face challenges, but looking back would you describe it as a relatively smooth road?
This was not a smooth road at all. Sometimes I could go months without a sale, no website visits, or social media interactions. Sometimes even receiving backlash from the public on the look of my products or even questioning the value. Even to this day I still struggle with some of those things. I’ve lost my 9-5 that funded my business and at so many times I wanted to quit. But I want to prove that I can be a successful young black entrepreneur in this world. I’ve had tremendous support from loved ones and from my customers and that’s what really keeps me going. Just knowing that I’ve changed 1 person’s life with my products makes me want to keep pushing to help others.
Great, so let’s talk business. Can you tell our readers more about what you do and what you think sets you apart from others?
We sell 100% all-natural and handmade skin and hair care products. This includes body scrubs, facial scrubs, whipped body butters, body oils, and bath salts. Our specialty is our facial scrubs and whipped body butters. Customers truly love the texture and smell of the body butters along with the wonderful moisturizing properties! I provide products wholesale for small and large businesses. I might not be as big as I want at the moment but it’s real growth. People can actually relate! I want others to see that it’s not just about getting the dollar from the consumer but actually connecting with them on a personal level. That’s what makes people like and respect you and your business.
What sort of changes are you expecting over the next 5-10 years?
In the future, I will be rebranding. I want to make sure I show 100% transparency with my customers. I would like to improve the look of my labels. Adding specific scents and ingredients. I also would like to sell on a larger platform. I would love to see my social media interaction grow tremendously and hopefully gets to the point where I can see my name in the stores one day.
- Body Scrubs – $14
- Whipped Body Butters – $15
- Body Oils- $14
- Facial Scrubs – $8
- Yoni scrubs – $12
- Email: firstname.lastname@example.org
- Website: www.iceologyworks.com
- Instagram: https://instagram.com/iceology_?utm_medium=copy_link
- Facebook: https://m.facebook.com/iceologyworks/