Today we’d like to introduce you to Rachel Williams.
Hi Rachel, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstory with our readers?
I am a photographer and I started taking photos when my children were younger and in youth sports. I wanted to have a way to capture their amazing moments and so I started investing in not only photography equipment but in photography education. The more photos I took the more I wanted to learn and to create. Eventually, I started getting noticed by others and capturing amazing life m0ments for other people and other families. This led to me opening my business and providing this service to the community in 2015. Now I help preserve these memories through photos, prints and photo albums with customized photo sessions that tell the story of each individual’s accomplishments, personality or simply capturing their celebrations of life. Most recently, I have started boudoir photography and helping women celebrate their femininity and their love for themselves. This has been a truly rewarding endeavor and has been one of the most impactful in my photography journey.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
COVID-19 provides unique challenges at the beginning because literally everything just stopped. It was as if everyone stopped living for a moment in the uncertainty. No phone calls came in, requests for services no longer existed. I no longer had a photography income. Then something special happened. The world realized that we didn’t have to stop living and stop celebrating but that we just had to do it differently. Life was still something to be captured and documented. So even though the parties and gatherings were on pause people still wanted to capture themselves living and celebrating whatever was happening in that moment, just as it was happening. I started capturing birthday photoshoots, small garden celebrations, weddings with no guests, family outings and other amazing life moments.
Can you tell our readers more about what you do and what you think sets you apart from others?
I like to capture either WHO someone is or WHAT they are celebrating. If I am shooting an event, I interview my clients prior to their event to find out more about who they are and what they are celebrating. I want to understand the emotions and the meaningful moments for them. This helps me when I am shooting the event so that I can help tell their story. We then take these photos and create photo albums to ensure that they remember their event forever. This is also true of when I take portraits. I get to know my clients before their shoots so that when I photograph them, I can understand who they are and aim to capture that in their images. I want them to look at what I deliver to them and know that they have something special that they can look back at later and share with their family.
In terms of your work and the industry, what are some of the changes you are expecting to see over the next five to ten years?
I definitely think mirrorless is the new normal and I believe that more people are going to be investing more in preserving their memories.
- 2 hour Gold Portrait Session: $450
- Boudoir Session: $450
- Email: email@example.com
- Website: www.sunrayphotos.com
- Instagram: @sunray.photos
- Facebook: facebook.com/sunrayphotos
Rachel Williams, Sunray Photography