Today we’d like to introduce you to Darron Wheeler
Hi Darron, please kick things off for us with an introduction to yourself and your story.
It all started with a dare. As an annual traveler to the City of New Orleans 4th of July Weekend. I attended a lot of events and most of these events came with a heavy price tag to attend. In 2010, I came up with an idea to host a FREE event on one of the Most Famous Streets in America, during one of the Most Attended Events Year.
A White Party on Bourbon Street in New Orleans????
I pitched a “Just Wear White” party to several people but they told me it would never work. A white party on the Bourbon Street??? I was told the color white was clean and Bourbon Street was…well dirty. The two would never mix!
For some, that would have been the end of the story but I accepted the challenge. It became my motivation.
I started to promote The Just Wear White Party to as many Facebook Festival groups that I could find with the famous Razzoo Bar and Patio located on Bourbon Street being the destination of choice. The news spread like wild fires and has become one of the most anticipated events during the 4th of July weekend every year since.
With having met over 10,000 attendees of the Festival over a period of time, the motivation to get together for more than just 4th of July Weekend became more attractive to avid travelers. It was a prime opportunity to start a business that would allow groups of friends to all come together in a destination of choice and have a weekend full of fun.
Enters Darron Wheeler Entertainment
Darron Wheeler Entertainment is a Destination Travel Company that host events all over America bringing like-minded people who like to do like minded things. We are a full service travel agency / entertainment company that host a number of events in destinations around the country. We specialize in booking the best Brunch, Happy Hours, Night Clubs, Sporting Events and even Spas for the groups of people that attends any of our events.
With New Orleans and The 4th of July Weekend being the primary meeting city, we like to think of the other scheduled Meet Ups as the breakout meetings leading up to the big show.
It has been a fun ride to this point and as we move forward I am looking to expand and partner with other travel agencies and entertainment professionals to make Darron Wheeler Entertainment the choice of many when it comes to destination and event travel experiences.
-Darron Wheeler
We all face challenges, but looking back would you describe it as a relatively smooth road?
It has been a really smooth road. The main thing is to find your target audience and to make sure you build events around like minded individuals. The one struggle if I can even call it a struggle is/was to keep people engaged and to create new experiences for each event.
Thanks for sharing that. So, maybe next you can tell us a bit more about your work?
I am currently an Environmental Safety and Health Specialist at Florida International University, specializing in Industrial training and injury investigations.
Before relocating to Florida I was a Morgan State University Police Officer and a active participant in help shaping the youth as a High School Basketball Coach in the City of Baltimore.
I am most proud of the work I’ve done as a Baltimore City Public School Police Officer, where I was most responsible for the safety of the staff and students of the schools I was assigned to keep healthy and safe environment for the students to be the best version of themselves.
Is there anyone you’d like to thank or give credit to?
My biggest supporter is LeAndrea Mack, LeAndrea is the driving force behind a lot of what I do. I bounce every idea I have off her and seek her approval for just about everything I decide to put my hands in. She is my proof reader, content creator, and level setter for Darron Wheeler Entertainment. The company would be nothing without her leadership and input.
Contact Info:
- Instagram: @darron_wheeler_entertainment
- Facebook: https://www.facebook.com/DarronWheelerEntertainmentLLC/
- Twitter: @DWheelerEnt
