Today we’d like to introduce you to Chris & Maya Dawson. They and their team shared their story with us below:
Husband and wife team Chris and Maya Dawson both knew from an early age that they were called to positively impact the arts and entertainment industry.
When they met as friends and later married, they began collaborating to create original content while helping others to brand and market themselves. Since then, they’ve helped countless artists become best sellers and numerous businesses and organizations generate revenue while building momentum around their brands. Meet the Co-Founders of Creativaire…
Creativity is the word that comes to mind when you hear the name Chris Dawson. Hailing from East Orange, NJ Chris is a dynamic creative with experience as a recording artist, DJ, producer, writer, and radio personality. He holds a degree in Recording Engineering from Full Sail University (Winter Park, FL) and takes pride in exercising his gifts and talents to bring the best to the world. Chris specializes in ideation and knows a great idea when he hears one. He constantly works to innovate and push forward ideas that will help clients. He loves collaborating with others to bring the best ideas to fruition. Great ideas, great collaboration, and great concepts are Chris Dawson at his core.
Maya J.T. Dawson is a vocalist, spoken word artist, writer, director, and communicator. Having worked both on the mainstage and behind the scenes, Maya understands the importance of seamless storytelling and impactful production. Born in Gary, IN, and raised in Richfield, MN Maya holds degrees in both Music (Vocal Performance Concentration) and Economics (Focus in Entrepreneurship) from Spelman College. Maya specializes in creative strategy and project management. She is passionate about building brands and creating original content with excellence.
Would you say it’s been a smooth road, and if not, what are some of the biggest challenges you’ve faced along the way?
It’s been a rocky road (not the ice cream) when it comes to building and growing Creativaire. Our company was formed in 2017, but we flew under the radar for a few years taking projects here and there before “going public” in 2020. The COVID-19 pandemic shutdown gave us the opportunity to hone in and focus on defining and sharing our brand with the world. Since then, it’s been an uphill climb with small victories along the way.
We shot and released a short film in 2021 which showcased our abilities to write, direct, and produce original content. This grew our clientele along with the demand for us to craft, plan, and execute projects/campaigns for others. Since then we’ve worked with several small businesses, non-profits, and independent artists to help build their brands and advertise their products/services. We are currently working to scale up our business and go full-time as entrepreneurs.
As you know, we’re big fans of Creativaire, Inc. For our readers who might not be as familiar what can you tell them about the brand?
Creativaire, Inc. specializes in producing original content and strategies for artists, small businesses, and non-profit organizations. We breed innovation by taking ideas from conception to reality.
Our primary areas of expertise are Branding, Creative Marketing, and Advertising…
Branding: What is the story you want to tell as an artist, small business, or non-profit? We exist to help define who you are and what you represent in the marketplace. Our services are tailor-made to identify and connect you with your target demographic of consumers.
Creative Marketing: Do you have a Social Media presence? Do you need help finding your voice? We specialize in crafting campaigns and creating original content to communicate with your audience on all platforms. Let us help generate momentum around your products and services.
Advertising: What do you bring to the table as an artist, small business, or non-profit? What problems do you solve? We excel at streamlining your efforts to communicate your call to action. We provide creative direction and production support taking your vision from black and white to live and in full color.
Our services are intentionally crafted to reflect the voice of our clients. We are known for our ability to personally connect with and support our clients and their specific needs.
So, before we go, how can our readers or others connect or collaborate with you? How can they support you?
We LOVE creating with people…Whether as clients or collaborators. As a small business, we actively seek to partner with and endorse other small businesses.
Potential clients can click the link below to share how we can help. https://creativaire.com/contact/.
Potential collaborators can email us at info@creativaire.com.
Contact Info:
- Website: creativaire.com
- Instagram: https://www.instagram.com/creativaireinc/
- Facebook: https://www.facebook.com/CreativaireInc
- Linkedin: https://www.linkedin.com/company/creativaire-inc
- Twitter: https://www.tiktok.com/@creativaire
- Youtube: https://www.youtube.com/@creativaireinc
Image Credits
Will Smith, Waywater Entertainment
